TravelWatchNews

Sonic branding is not new but it seems to be taking on new life as the music industry looks for new ways to use music in branding and revitalize an industry in change. Music fans too are part of the revolution as they move to sharing sites and with them music distribution shifts to the internet.

One of the new avenues for musicians, artists and music executives is to help industry of all sizes and types engage more with emotive authentic brands using music and sonic branding in their messaging. Coke showed the way with I want to buy the world a Coke and has never turned back.

The book The Band and The Brand is about to be published and its Author Laura Montarroso is inviting marketers, artist, musicians and music executives to register for a peak preview and get on the list for the release and receive the pre-launch bonuses, The book looks at what is happening in both corporate branding and music industry. It looks at the successful sonic branding companies, examples, solutions, opportunities and problems in a concise and easy to read manner.

See more at The Brand and The Band Book – Blogger

›› https://www.youtube.com/watch?v=8TMqtnCXPlo
TravelWatchNews

Amadeus and IHB announced a major upgrade to their central reservations and hotel booking systems. its timely as as the old architecture of their CRS and for that matter OTAS bookings is more than a little out-of-date. New visual travel planning and travel e-commerce system are proving to be far more engaging and effective but there is little indication that the new cloud based system by these giants are moving in that direction. What can they learn from the success of Pinterest and the visual media.

Check out the article below to find out more >>> – For more about visual Travel Platforms see

›› http://0s4.com/r/HJDTSI
TravelWatchNews

We all know that its hard to get ranked in search listing these days. Its almost impossible for a small hotel on the first page of Google today. That’s becasse search engines now tend to favour the big authority brands and small local companies can’t compete with respect to content, authority and rank. But video can help, this Blog shows how: Search ranking made easier with videos
Also see latest video on Youtube below:

›› http://youtube.com/watch?v=v6nLBiyiT0M
TravelWatchNews

This amazing solution can be added to any destination booking engine transforming it into a high impact travel planning and sales channel that converts more shoppers to bookers. Its fun interactive systems engage travellers more and deliver a very personal solution that helps them make instant decision and book. With its unique marketing campaign VBT drives more traffic to partners site where the VBT systems close the business. – see the blog Click here >>>
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›› http://www.youtube.com/watch?v=7KC-eXXB9vo