TravelWatchNews

“A brand does not exist on a shelf, it exists in the hearts and minds of people…” Mahesh Murthy, 2010.
We are in the age of the Interactive Brand. Check out our blog, newsletters and websites that explain the secrets of the brand that connects!

›› http://interactive-brand.com/
TravelWatchNews

The debate on OTAs vs. Direct heated up this week with the release of new stats on shifts in the channel and the decision by Choice to quite Expedia. See our blog (below). We have also created a detailed report on brand marketing and brand integrity. It is available as a free PDF download. A printed magazine version is also available on demand at a cost of a couple of dollars. http://tourismplatform.com – click on the magazine image to order or download.

›› http://axses-ianclayton.blogspot.com/2009/10/otas.html
TravelWatchNews

Google has made its intentions clear. They are going to take on Microsoft with a New Operating System for the desktop. It’s a bold move that will see Google’s Browser (Chrome) expand to managing your total computer resources. About time; Windows is a hog on resources, with software that has meandered through an evolution and got lost in a maze. It was never designed for the Internet, where we are spending more and more of our computing time. See our Computing Crossroads Blog.

›› http://bit.ly/comptingcrossrd
TravelWatchNews

Travel e-commerce and travel marketing tools help hotels and tourism operator market and manage distribution and direct business. See our detailed blog on the state of the industry:
AXSES Blog- Travel Marketing Tools

arcRes Travel Marketing Suites is a world leader in making the Internet work for hotel brands and tourism operators. With AXSES’ recently announced Facebook Bookings Application, it covers the entire spectrum of e-commerce from direct sales, Global Distribution and social networking:

Web info on arcRes Marketing Suites:

›› http://www.arcres.com/ecommerce-and-travel-marketing.cfm