Suddenly, is seems that the Apple iPhone is not the darling of the consumer. Google Android Smartphone shipping, at 1000 per day, is outpacing Apple. A quiet backlash is taking place, and for good reason. Read more on AXSES HubPages (link below) – also see AXSES SmartphoneTraveller.com and AXSES Smartphone applications page›› http://hubpages.com/hub/smartphone-and-mobile-travelers
The Dominica Tourism Authority (Discover Dominica Authority, DDA) selects the AXSES Travel Platform for the tourism industry in Dominica. Colin Piper, CEO/Director of the Discover Dominica Authority, says, We selected AXSES because its people have a deep understanding of the travel marketplace and the right suite of products and resources to help our travel marketing.›› http://axses-ianclayton.blogspot.com/2010/07/dominica-tourism-authority-gets-axses.html
“A brand does not exist on a shelf, it exists in the hearts and minds of people…” Mahesh Murthy, 2010.
We are in the age of the Interactive Brand. Check out our blog, newsletters and websites that explain the secrets of the brand that connects!
Our point of view is that Hotels and Tourism Operators are getting sucked into giving away their brand. Reliance on OTAs is bad for brand integrity. It is important not to abdicate the responsibility of managing your own Brands and taking control of it. We have 3 related views on this.http://TourismPlatform.com
The debate on OTAs vs. Direct heated up this week with the release of new stats on shifts in the channel and the decision by Choice to quite Expedia. See our blog (below). We have also created a detailed report on brand marketing and brand integrity. It is available as a free PDF download. A printed magazine version is also available on demand at a cost of a couple of dollars. http://tourismplatform.com – click on the magazine image to order or download.›› http://axses-ianclayton.blogspot.com/2009/10/otas.html
Tourism operators and Hotels team up to market each others’ products, increasing destination exposure and profits.›› http://booking-partners.com
Rates and Revenue management are changing – See the latest trends and links on our Rates at a Crossroads Blog›› http://arcres.com/ecommerce-rss-specials-tourism-marketing.cfm
Google has made its intentions clear. They are going to take on Microsoft with a New Operating System for the desktop. It’s a bold move that will see Google’s Browser (Chrome) expand to managing your total computer resources. About time; Windows is a hog on resources, with software that has meandered through an evolution and got lost in a maze. It was never designed for the Internet, where we are spending more and more of our computing time. See our Computing Crossroads Blog.›› http://bit.ly/comptingcrossrd
Terms that may affect you. How to set up and optimise pages/groups. How to use Facebook for tourism and travel marketing.›› http://arcres.com/facebook-travel-marketing.cfm